Marketing Support Manager
Responsible for managing and executing marketing activities that will support the needs of client accounts within the consumer products industry. Work to enhance the business model across multiple trade channels to position the company as an innovator and leader. Takes steps to measure, enhance, and enrich the image of the company through various goals and objectives.
Primary Marketing Responsibilities
o Plan marketing and branding objectives
o Prepare marketing strategies alongside other company executives and staff
o Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities
o Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback
o Ensure Brand messages are consistent
o Define how to expand product solutions and offerings
o Prepare and adhere to budgets
o Oversee creation and delivery of press releases, advertisements, and other marketing materials
o Design print ads and publications.
o Gather and analyze customer insight.
o Define social media strategy for client accounts
o Lead all areas of content generation and production across all media platforms.
o Help to define direct marketing & online retail opportunities and process implementation and management.
General Support Responsibilities
o Administrative support for executive staff
o Customer Service working with key accounts and service providers
a. Order tracking and notifications
b. Key account form and data entry
o Manage Communications, email, mail, etc.
o Perform other duties as assigned
Key Skills
o Proficient in all facets of Microsoft Office
o Self-motivated and self-directed with ability to ask questions to get the job done
o Strong organizational skills
o Ability to function in a dynamic environment
o Accountable for actions and responsibilitiesEstimated Salary: $20 to $28 per hour based on qualifications.
Primary Marketing Responsibilities
o Plan marketing and branding objectives
o Prepare marketing strategies alongside other company executives and staff
o Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities
o Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback
o Ensure Brand messages are consistent
o Define how to expand product solutions and offerings
o Prepare and adhere to budgets
o Oversee creation and delivery of press releases, advertisements, and other marketing materials
o Design print ads and publications.
o Gather and analyze customer insight.
o Define social media strategy for client accounts
o Lead all areas of content generation and production across all media platforms.
o Help to define direct marketing & online retail opportunities and process implementation and management.
General Support Responsibilities
o Administrative support for executive staff
o Customer Service working with key accounts and service providers
a. Order tracking and notifications
b. Key account form and data entry
o Manage Communications, email, mail, etc.
o Perform other duties as assigned
Key Skills
o Proficient in all facets of Microsoft Office
o Self-motivated and self-directed with ability to ask questions to get the job done
o Strong organizational skills
o Ability to function in a dynamic environment
o Accountable for actions and responsibilitiesEstimated Salary: $20 to $28 per hour based on qualifications.
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